A golden yellow liquid. A popular drink among Indian men. And an advertising baseline that makes you wonder why.
"Mera No. 1"
Now I also wonder what might have led the ad agency down this odorous route. What insight could have emerged from the underwear of the Indian male that resulted in this wondrous positioning? The purported medicinal qualities of what flows down under?
Now given the rather sensitive nature of the area under discussion, I'm sure I'm better off not knowing. I'm not a whisky drinker either. So I'll let this sleeping dog lie and wait for you to wake him up.